Blairgowrie HE Advisory
UNIVERSITY DATA

Updated 4 June 2026: Graduate Outcomes 2023/24 now live across Outcomes dashboards. Institution Intelligence API available: structured JSON access to all six dashboard dimensions. Find out more →

■ 148 institutions  •  6 dashboards  •  Open access

UK University Performance Data: Intelligence Portal

Your Institution Intelligence Portal

An open access intelligence portal for UK higher education, bringing HESA, OfS, UCAS, NSS and graduate outcomes into a single, consistently structured view across 148 institutions.

Data sources

UCAS applicant records, HESA Student and Staff Returns, OfS regulatory data, the National Student Survey and Graduate Outcomes Survey, refreshed at each sector release cycle.

Methodology

All benchmarks and comparisons use the same analytical framework across every institution. Verdicts are derived mechanically from published data, not editorial judgement.

Transparency

Dashboards show published data only. Where data is absent or unreliable, that is shown rather than hidden. If a figure looks unexpected, the most likely explanation is the institution's own regulatory return: the portal reflects what was submitted to and published by the relevant body.

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Analysis and Trend Reports

Sector-wide analysis published by Blairgowrie HE Advisory. Open access. Sign in once to read.

Sector Demand

2025 to 2032: seven-year forecast

18-year applicant demand projections for the UK higher education sector, modelled from demographic data and historic UCAS trends. Includes baseline, growth and decline scenarios with provider-level implications.

Published
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Subject Demand

A Structural Shift, Not a Cycle

Creative arts enrolments peaked in 2020/21. Drama is down 19 per cent over the decade. Design studies is now tipping downward. Music has grown 19 per cent. The aggregate conceals the planning question. Sector forecast to 2032/33 by sub-discipline.

Available on request
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The Offer Is Not the Enrolment

The Offer Is Not the Enrolment

The sector made 4.3 million offers in 2025. For every 100, 26.9 students enrolled. Lower tariff providers are offering to 80 per cent of applicants and losing ground. Nine years of conversion data, from application to arrival, including visa refusal rates by nationality.

Publishing June
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Want deeper intelligence?

These dashboards show where your institution stands. Our intelligence products and advisory team help you understand why, and what to do next.

Diagnostic Reports

Bespoke Intelligence Reports

Our suite of sector-published diagnostics covers demand and conversion analysis, Clearing exposure, financial health, student sentiment, NSS performance and graduate outcomes, each benchmarked against a peer set you help define.

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Yield Intelligence

Model the Conversion Your Dashboards Cannot Show

Aggregate benchmarks show where the sector stands. Yield Intelligence shows where you are losing applicants you should be keeping. Institution-specific propensity modelling across the full conversion funnel, from application to arrival, using your own historical data.

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Advisory

Advisory & Consultancy

The portal shows where your institution stands. Advisory work shows what to do about it. We work directly with VCs, CMOs and Heads of Access on recruitment strategy, regulatory risk, APP planning and institutional positioning. Engagements begin with a structured half-day discovery session.

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Founder's Statement
Dr David O'Connor, Founder of Blairgowrie HE Advisory

Every strategy meeting I attended as Chief Strategy Officer had the same structural problem.

The CFO presented the financial position. The Provost brought the academic picture. Marketing presented recruitment metrics. Each arrived in a different format. Each view was competent. None of them connected.

The data was not hidden. Most of it sits in the public domain. But assembling a rounded picture meant navigating different websites, different formats, different release schedules, producing something already partially out of date by the time it was presented. At the next meeting, you started again.

I built universitydata.co.uk because no free, accessible resource existed to do it properly. It does not claim to be definitive. It claims to be useful.

Dr David O'Connor DBA
University of Bath, 2023
Former Chief Strategy Officer & Pro-Vice-Chancellor, BIMM University
Founder, Blairgowrie HE Advisory
About Blairgowrie

Blairgowrie HE Advisory is a specialist higher education consultancy working with university senior leadership teams on strategic intelligence, market positioning and performance analysis.

The firm combines panel data, regulatory intelligence and market analysis to support strategic decision-making, across recruitment and demand, access and participation, financial health, people and resources, and graduate outcomes.

University Data is an open access resource from Blairgowrie, built to give the sector access to a consistently structured view of published data that would otherwise take hours to assemble.

Visit blairgowriehe.com →

This portal is a free resource from Blairgowrie HE Advisory.  |  Institution not listed? Request to be added →  |  Want deeper analysis for your own institutional data? Talk to us →

Frequently asked questions

What data does University Data use?

University Data draws on five official UK sources: UCAS applicant and acceptance records, HESA Student and Staff Returns, OfS regulatory data (including B3 thresholds and TEF assessments), the National Student Survey (NSS), and the Graduate Outcomes Survey. All data is sourced directly from the relevant regulatory body or statutory return.

How often is the data updated?

Dashboards are updated in line with each data release. The current publication cycle covers UCAS 2025, NSS 2025, the OfS B3 2024 publication, HESA Finance 2024/25 (15 May 2026), and HESA Graduate Outcomes 2023/24 (4 June 2026). The footer of each dashboard shows the data vintage in use.

Is University Data open access?

Yes. The portal is entirely open access. Registration with a work email address is required to view dashboards. There is no paywall, subscription, or time limit.

What is the Blairgowrie Positivity Score?

The Blairgowrie Positivity Score (BPS) is a composite satisfaction measure calculated as the unweighted mean of seven NSS theme-level positivity percentages. It provides a single comparable figure across institutions and subject areas without the distortion of question-level weighting differences.

Which universities are covered?

The portal currently covers 148 UK higher education providers, ranging from large research-intensive universities to specialist conservatoires and higher education colleges. The full list is updated as new institutions are added. If your institution is not listed, you can request to be added via the contact link below.

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